TikTok was a thing but businesses weren’t really using it yet and Instagram had just come out with Reels Even though video definitely wasn’t the primary method for marketing in my industry at the time I wanted to make marketing fun so I decided I’d create some Reels and see what happened My first video was so cringy—just me pointing to the words
I avoid when copywriting to some stock sound But it got a little bit of traction so I kept experimenting And within about six months I was creating videos that were going viral Moreover my videos were Email Data converting from $ to $ a month of revenue for my business About percent of those customers tell me they found me on Instagram where my primary strategy is Reels
The rest come from referrals And I’ve done this all without ever having a huge audience—even today I have a very attainable followers Most of my Reels strategy I’ve figured out on my own through experimentation and then I legitimized it by taking two fabulous courses Rise With Reels and Reels Queens Read on for the strategies that have helped me succeed and that can help any business owner—no matter
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