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And if MacDonald aims to highlight all the advantages that a quick and cheap meal can assure you , brands like Coca Cola and Nutella prefer to invest in emotional values , especially those of family and loved ones. Coca Cola commercials, for example, focus a lot on the beauty of sharing this drink with others, thus transforming a simple sip into an opportunity to spend time with family and friends.
Similarly, the storytelling used by Nutella is mainly paraguay telegram data focused on children, but it also manages to convey its message to adults: after all, what's better than enjoying a slice of bread and Nutella in the company of your children? Especially on special occasions like birthdays and Christmas!
The secret, in these cases, is to transform a product into something that goes beyond its simple material meaning, making it a bearer of values that are fundamental to us such as family, friends and love: a strategy with almost guaranteed success .
We are aware that the first thing to do to make agri-food products visible on a large scale is to analyze the market .
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發表於 2025-3-6 14:22:58