New entrants should focus on customer groups that they are uniquely positioned to serve or appeal to the most attractive customers in a market. Incumbents pursuing growth strategies in adjacent markets or new geographies should consider how similar the needs of new customers are to those of existing customers. Offering complements also allows incumbents to reach additional customer groups. Publisher s link hbr the limits of scale ar AUGUST MIT SLOAN MANAGEMENT REVIEW The High Price of.
Customer Satisfaction By Keiningham Timothy Sunil Gupta Lerzan Aksoy and Alexander Buoye ABSTRACT—Managers often assume that improving customer satisfaction and financial performance go hand in Chinese Overseas America Number Data hand. The reality however is much more complex. Publisher s link sloanreview.mit x AUGUST JOURNAL OF MONETARY ECONOMICS Income Inequality and Social Preferences for Redistribution and Compensation Differentials By Kerr William R. ABSTRACT—In cross sectional studies countries with greater income inequality typically exhibit less support for government led redistribution and greater acceptance of wage inequality e.g. United States versus Western Europe.
If individual nations evolve along this pattern a vicious cycle could form with reduced social concern amplifying primal increases in inequality due to forces like skill biased technical change. term levels however this study finds mixed evidence regarding the vicious cycle hypothesis. On one hand larger compensation differentials are accepted as inequality grows. This growth in differentials is of a smaller magnitude than the actual increase in inequality but it is nonetheless positive and substantial in size. Weighing against this growth in inequality is met with greater support for government led redistribution to the poor.